If you’re drawn to schools that feature purple as a secondary color—whether for their sports teams, branding, or campus vibe—this list highlights notable colleges where purple complements their primary colors. Purple often symbolizes creativity, ambition, and pride, making these institutions stand out visually and culturally. This guide is ideal for prospective students, sports fans, or anyone interested in college branding and identity.
Northwestern University
Located in Evanston, Illinois, Northwestern University’s primary color is purple, but it pairs it with black and white as secondary tones to create a distinctive and elegant palette. Purple is deeply embedded in its identity, especially for athletics, where Wildcats proudly wear purple and white uniforms. Known for its rigorous academics and strong professional programs, Northwestern’s use of purple reflects a blend of tradition and innovation.
Texas Christian University (TCU)
TCU’s official colors are purple and white, with purple as the primary and white as the secondary. However, the school occasionally uses silver and black as accent colors in branding and athletic uniforms, adding depth to the purple theme. The Horned Frogs’ purple is a symbol of school spirit, and the university is known for its vibrant campus culture and competitive NCAA Division I sports presence.
University of Washington
The University of Washington’s colors are purple and gold, with purple as the primary and gold as the secondary color. This combination is iconic in the Pac-12 conference and is visible across Huskies’ athletic gear and campus signage. The purple symbolizes royalty and ambition, while gold adds a bright, energetic contrast that complements UW’s reputation for research excellence and innovation.
James Madison University
Located in Harrisonburg, Virginia, James Madison University pairs royal purple with gold as its official colors, with purple often taking the lead in visual branding. The Dukes’ use of purple and gold is prominent at athletic events and campus activities, reflecting a spirited community. JMU is recognized for its strong business, health sciences, and education programs.
Furman University
Furman University in Greenville, South Carolina, uses purple and white as its official colors, with purple as the primary and white as a secondary accent. Purple represents pride and tradition at Furman, which is known for its liberal arts focus and beautiful campus. The Paladins’ athletic teams proudly display purple alongside white, making it a key part of their identity.
University of St. Thomas (Minnesota)
The University of St. Thomas in St. Paul, Minnesota, utilizes purple and gray as its official colors, with purple often serving as a vibrant secondary color in athletic and promotional materials. The Tommies’ purple symbolizes creativity and leadership, fitting for a university known for its business, law, and liberal arts programs. The color scheme helps unify the campus community and athletic teams.
High Point University
High Point University in North Carolina features purple and white as its main colors, with purple frequently appearing as a bold secondary accent. The Panthers’ purple is a source of pride on campus and in athletics, where it energizes the branding of various sports teams. High Point is recognized for its emphasis on entrepreneurship and experiential learning.
University of Northwestern – St. Paul
University of Northwestern – St. Paul adopts purple and gold as its official colors, with purple often highlighted in logos and athletic uniforms. The Eagles’ purple conveys a sense of dignity and excellence, corresponding with the university’s Christian mission and focus on liberal arts education. The secondary use of gold adds richness and contrast to the visual identity.
Western Washington University
Western Washington University’s official colors are green and purple, with purple functioning as a bold secondary color in many branding elements. Located in Bellingham, Washington, the Vikings’ purple adds vibrancy to the primary green, representing creativity and school pride. Western is known for environmental science and sustainability programs, and the colors reflect a connection to nature and innovation.
Randolph-Macon College
Randolph-Macon College in Ashland, Virginia, uses purple and white with purple as a strong secondary color in its branding and athletic uniforms. The Yellow Jackets’ purple is a nod to tradition and academic excellence, complementing the college’s liberal arts focus. The color scheme helps foster a close-knit campus community and spirited sports culture.
How to Choose
When selecting a college that features purple as a secondary color, focus on factors beyond branding. Consider academic programs, campus culture, location, and extracurricular opportunities that align with your goals. While color can enhance school spirit and identity, it’s the quality of education, faculty, facilities, and student support services that truly matter. Visit campuses if possible, talk to current students, and research graduation rates and career outcomes to make an informed choice.
Frequently Asked Questions
Q: Does purple as a secondary color indicate anything about a school’s prestige?
Not necessarily. Color choices are often historical or symbolic but don’t directly reflect academic ranking or reputation.
Q: Are schools with purple in their colors more common in certain regions?
Purple is fairly widespread, but schools like the University of Washington and Northwestern give it prominence in the Pacific Northwest and Midwest.
Q: Can I expect merchandise with purple if I attend these schools?
Yes, purple is often featured prominently on apparel, accessories, and sports gear, especially when it’s a key part of the school’s identity.
Q: Do athletic teams always incorporate purple if it’s a secondary color?
Most do, but the intensity and placement of purple can vary by sport and uniform design.
Q: How does purple as a secondary color affect campus aesthetics?
Purple accents are often used in signage, buildings, and promotional materials to create a cohesive and vibrant campus atmosphere.
Final Thoughts
Colleges that incorporate purple as a secondary color offer a unique blend of tradition, creativity, and pride in their branding and campus culture. While the color itself can be a fun factor in choosing a school, it’s essential to weigh academic quality, campus life, and personal fit above all. Whether you’re drawn to the regal tones of purple or the spirited identities it helps create, these institutions provide diverse opportunities and vibrant communities worth exploring.
Related
- How to Explain Exacting Work Ethic to Beginners Effectively
- Is an Exacting Work Attitude Good or Bad for Success?
- Common RD Job Titles Without a PhD You Can Pursue